Thursday, August 7, 2008

BEYONCE'S DEREON FLOPPING IN STORES: RIHANNA-ITIS BEGINS


I don't care that you work round the clock, the inevitable will happen.

Despite recent ads (why the black girl in the corner..is that jessica white..boy has her career gone down the tubes doing dereon ads) and negro worship-dom...Beyonce’s House of Dereon is not selling! Through the years, I've seen people in FUBU, ROcawear, JLO, Sean John and hell even Fetish...I have yet to find a bish in Dereon.

According to Newsweek:
Despite millions of dollars worth of media exposure, including a debut on “The Oprah Winfrey Show,” BeyoncĂ©’s House of Dereon line has failed to catch fire with consumers. No matter how famous the product’s provenance, if it fails to impress women on its own merits it begins to resemble a cynical exercise in self-promotional marketing.


Rihanna with a new clothing line COMING 2009
source

1 comment:

Anonymous said...

I am no Rihanna fan but I think her line will do better than Bey's because she is actually known for her style. Hell, if it wasn't for Rih's much applauded makeover that included the now famous haircut and whatever top stylist def jam gifted her with, she wouldnt be the "it" girl of the moment either. Lets face it, her image sells her image, cuz her music mostly sucks. LOL Anyway, young girls want to dress liek Rih. I have never heard anyone say they wanted to dress like Bey. Bey only really rocks it sometimes when she is in some European designer gown. But as far as her own clothing line, that "House of Do It All Wrong" ish is ugly as hell.