When Robert Greene published The 48 Laws of Power in 2000, a book that has sold over 800,000 copies, he had no idea the book would become a mega cult classic - and not just amongst business types. Indeed, managers, producers, and aspiring artists in the hip hop community embraced Greene’s tactics to survive and thrive in the cut throat music industry (tactics which are largely based on historical figures like Napoleon and Nietzsche).
One such survivor who credits Greene’s work with his success is Curtis Jackson (aka 50 cent). 50, who was born in South Jamaica and started dealing crack at the age of 12, used the tactics in The 48 Laws to help him indentify friend from foe, opportunity from opposition, and ultimately triumph in a dog eat dog industry; In 2008, 50 was named by Forbes magazine as the #1 earning Hip Hop Cash King.
But the single most defining moment in 50s life, he says, is when he completely let go of his fear.
Fear nothing, and you shall succeed. This is the basic tenant of a groundbreaking collaboration between 50 and Greene which includes intimate stories from 50s life on the streets and in the boardroom, as well as examples of others who have overcome adversity through understanding and practicing The 50th Law. At turns hard-nosed and deeply inspirational, this is a book for entrepreneurs as well as anyone interested in the extraordinary life of Curtis Jackson.
The 48 Laws of Power offer maneuvers for the chess game of life; The 50th Law gives you the courage to sit down at the table